Cookie Policy

Effective date: January 1, 2025

Last updated: January 1, 2025

This Cookie Policy explains how Linkbrand ("we," "our," or "us") uses cookies and similar technologies when you visit our website and use our Service. This policy should be read in conjunction with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. They help websites remember information about your visit, such as your preferred language and other settings, making your next visit easier and the site more useful to you.

We also use similar technologies such as web beacons, pixel tags, and local storage to collect and store information about your use of our Service.

2. Types of Cookies We Use

2.1 Essential Cookies

Purpose: These cookies are necessary for the website to function and cannot be switched off in our systems.

Examples:

  • Authentication cookies to keep you signed in
  • Security cookies to protect against fraud
  • Load balancing cookies to ensure website performance
  • Session cookies to maintain your preferences during your visit

Legal Basis: Legitimate interest (necessary for service provision)

Retention: Session cookies are deleted when you close your browser; persistent cookies may last up to 1 year

2.2 Functional Cookies

Purpose: These cookies enable enhanced functionality and personalization.

Examples:

  • Language and region preferences
  • Theme and display settings
  • User interface customizations
  • Chat widget preferences

Legal Basis: Consent (you can opt out)

Retention: Up to 2 years

2.3 Analytics Cookies

Purpose: These cookies help us understand how visitors interact with our website.

Examples:

  • Google Analytics cookies to track page views and user behavior
  • Performance monitoring cookies
  • Error tracking and debugging cookies
  • Heat mapping and user session recording

Legal Basis: Consent (you can opt out)

Retention: Up to 2 years

2.4 Marketing Cookies

Purpose: These cookies are used to deliver relevant advertisements and track marketing campaigns.

Examples:

  • Social media advertising cookies
  • Retargeting and remarketing cookies
  • Conversion tracking cookies
  • Email marketing tracking pixels

Legal Basis: Consent (you can opt out)

Retention: Up to 2 years

3. Third-Party Cookies

We use third-party services that may set their own cookies:

3.1 Analytics Services

  • Google Analytics: Tracks website usage and performance
  • Mixpanel: User behavior analytics
  • Hotjar: User experience and heat mapping

3.2 Payment Processing

  • Stripe: Payment processing and fraud prevention
  • PayPal: Alternative payment processing

3.3 Customer Support

  • Intercom: Customer support chat and messaging
  • Zendesk: Help desk and support ticketing

3.4 Marketing and Advertising

  • Facebook Pixel: Social media advertising and retargeting
  • Google Ads: Search and display advertising
  • LinkedIn Insight Tag: Professional network advertising

4. Your Cookie Choices

4.1 Cookie Consent Management

When you first visit our website, you will see a cookie consent banner that allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your cookie preferences
  • Learn more about each cookie category

4.2 Browser Settings

You can control cookies through your browser settings:

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions

4.3 Opt-Out Links

You can opt out of specific third-party cookies:

5. Impact of Disabling Cookies

5.1 Essential Cookies

If you disable essential cookies, some features of our Service may not work properly, including:

  • User authentication and login
  • Shopping cart functionality
  • Security features
  • Basic website navigation

5.2 Non-Essential Cookies

Disabling non-essential cookies may result in:

  • Less personalized experience
  • Repeated consent requests
  • Loss of saved preferences
  • Reduced functionality of third-party integrations

6. Cookie Retention Periods

Different types of cookies are retained for different periods:

  • Session Cookies: Deleted when you close your browser
  • Persistent Cookies: Remain on your device for a set period (typically 30 days to 2 years)
  • First-Party Cookies: Set by us and subject to our retention policies
  • Third-Party Cookies: Subject to the respective third party's retention policies

7. International Transfers

Some of our third-party service providers may be located outside your country. When cookies are used by these providers, your data may be transferred internationally. We ensure appropriate safeguards are in place for such transfers.

8. Children's Privacy

Our Service is not intended for children under 13. We do not knowingly collect personal information through cookies from children under 13. If you believe we have collected such information, please contact us immediately.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:

  • Posting the updated policy on our website
  • Sending email notifications to registered users
  • Displaying prominent notices in our Service
  • Updating the cookie consent banner

10. Your Rights

Depending on your location, you may have the following rights regarding cookies:

10.1 European Union (GDPR)

  • Right to withdraw consent at any time
  • Right to access information about cookies we use
  • Right to object to processing based on legitimate interests
  • Right to lodge a complaint with a supervisory authority

10.2 California (CCPA)

  • Right to know what personal information is collected
  • Right to opt out of the sale of personal information
  • Right to delete personal information
  • Right to non-discrimination for exercising privacy rights

11. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us:

  • Email: privacy@linkbrand.app
  • General Support: support@linkbrand.app
  • Address: Available upon request via email

12. Cookie Settings

You can manage your cookie preferences at any time by:

  • Clicking the "Cookie Settings" link in our website footer
  • Using the cookie consent banner
  • Contacting us directly
  • Adjusting your browser settings

Last updated: January 1, 2025